Book Review: Profit First by Mike Michalowicz
Some that read this know that I read a lot of books, almost 150 last year and a little over 180 the year before. Profit First is my first 5-star…
Personality tests do a terrible job telling us much about ourselves.
Business is drunk on personality testing. You take Myers-Briggs and find out you're an INFP or some such nonsense. You take Enneagram and learn that you're a Challenger. And, thanks…
Human beings are hardwired for threat detection, but our businesses do not have to suffer for it.
Human beings are hardwired for threat detection. Some more so than others. And, some have whatever genetic level of anxiety or neuroticism they were born with amped up by the…
What I Learned Guesting in 44 Mastermind Groups This Year
I joined a mastermind network earlier this year and began guesting in meetings outside of my market in May. With 44 total guest appearances, that is an average of 5.5…
The best books I read in 2022
Note: These are the best books I read, not the best books that I read that came out in 2022. I typically read books in order of publication date, and…
This is a light bulb.
Light bulbs are amazing. Because of light bulbs, you can work, read, play, and do other things when the sun is not out. And, if you have the right kind…
Present a Message that Connects to Users on a Deeper Level
As part of my work with Bigwidesky, I joined Pathmonk's podcast recently. Their podcast focuses on real-live insights from top business leaders sharing real success stories (and failures) always backed…
How Much Does Google Ad Grant Management Cost?
Often, Google Ad Grant management for nonprofits can hit you for a one-time application and setup fee of $500-$5,000. Depending on your needs and arrangement with a person or agency,…
A fully comprehensive way to write your own job description
In the last five years, I've been asked to write my job description at least twice that I can recall. You'd think this would be a blessing because you get to…
3 ways you’re killing your website & how to fix it
In a world where 70% of customers visit your website before making their first purchase decision, it's no longer okay to say, "I don't get that website stuff," and also…