Leadership
What are you afraid of?
I know someone that won’t leave their house when it’s dark and their spouse isn’t in town. Another person won’t visit their family across the…
Free: The Future of a Radical Price by Chris Anderson
Who? Entrepreneurs, product managers, and marketers. When? As soon as you can reasonably get to it. Why? Free is an excellent discussion of the move…
You have a problem with analytics
Years ago, I made a small name for myself through blogging about social media and tweeting pretty much anything that I could find on Reddit.…
The Art of Seduction by Robert Greene
Who? Aspiring pickup artists and power players. When? In college if you want to be a pickup artist. Early in your career if you’re interested…
Some thoughts on quitting
Rand posted last night about his thoughts on firing employees and how SEOmoz handles it. Having managed teams and left companies of my own choice,…
How to build a broken lean startup machine
I wasn’t familiar The Lean Startup movement until this year, which is one reason that I didn’t push back when I once joined a company (this was…
What Every BODY is Saying by Joe Navarro
Who? Anyone interested in face-to-face communication and anyone that might think they could improve there. When? Put it in your queue. Why? It is a…
Good to Great: Why Some Companies Make the Leap… and Others Don’t by Jim Collins
Who? Any manager or aspiring entrepreneur. When? Now. Why? This book should be required reading for every business student. Best Quote The purpose of bureaucracy…
Free marketing techniques or no marketing budget?
One of the most consistent misconceptions non-marketers have about marketing, whether in-house or through an agency, is that us marketers can “do marketing” for free.…
Three Secrets on How to Earn Money from Google AdSense
While there are stories of people making an entire income off of AdSense, it is unlikely that that will ever happen unless you fully optimize…
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