Outliers by Malcolm Gladwell

Who? Business people and people that enjoy intellectual media. When? Just put it in your queue above Twilight and 50 Shades of Grey. Why? It…
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I hate the “What would it take to keep you here” conversation

I’ve left jobs I loved and jobs I hated. Leaving both types sucks, but leaving a job I love makes me feel sick. I remember…
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The Tipping Point: How Little Things Can Make a Big Difference by Malcolm Gladwell

Who? Anyone interested in how society and movements grow, change, and decline. When? You’re probably gonna to miss out on some of the significance of…
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What you need to know about a link disavowal tool

After the Google Panda update and especially following the Google Penguin update, webmasters began pooping themselves over low quality links pointed at their sites. Many…
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Three Musts When Using Social Media for Business

You’re a savvy business owner, so you’re using social media. Unfortunately, you can’t say for certain whether or not it’s really worth your time. If…
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Talent is Overrated by Geoff Colvin

Who? Anyone that is interested in ever improving themselves in anything and anyone that might ever want to be a parent. When? Now. Why? This…
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The truth about companies where everyone is a marketer

Companies like SEOmoz and HubSpot make marketing look easy. Not only do a number of their employees blog and participate in relevant conversations on other…
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Permission Marketing: Turning Strangers Into Friends and Friends Into Customers by Seth Godin

Who? Every marketer, product person, and manager. When? Now. Why? This is one of the best marketing books I have ever read. Best Quote Marketing…
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How much money can you make blogging?

A lot and none. I’ve been blogging since early 2007 and have made money and gotten recognition from it, but not in the way that…
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Must use social media tools to grow your online business

By this time, the question of whether or not you should be using social media to grow your online business has been answered definitively, and…
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