Outliers by Malcolm Gladwell
Who? Business people and people that enjoy intellectual media. When? Just put it in your queue above Twilight and 50 Shades of Grey. Why? It might change the way you…
I hate the “What would it take to keep you here” conversation
I've left jobs I loved and jobs I hated. Leaving both types sucks, but leaving a job I love makes me feel sick. I remember coming to the decision that…
The Tipping Point: How Little Things Can Make a Big Difference by Malcolm Gladwell
Who? Anyone interested in how society and movements grow, change, and decline. When? You're probably gonna to miss out on some of the significance of this if you're under 20…
What you need to know about a link disavowal tool
After the Google Panda update and especially following the Google Penguin update, webmasters began pooping themselves over low quality links pointed at their sites. Many webmasters have purchased links from…
Three Musts When Using Social Media for Business
You're a savvy business owner, so you're using social media. Unfortunately, you can't say for certain whether or not it's really worth your time. If you're asking yourself what you…
Talent is Overrated by Geoff Colvin
Who? Anyone that is interested in ever improving themselves in anything and anyone that might ever want to be a parent. When? Now. Why? This book left the strongest impression…
The truth about companies where everyone is a marketer
Companies like SEOmoz and HubSpot make marketing look easy. Not only do a number of their employees blog and participate in relevant conversations on other blogs, Quora, and a number…
Permission Marketing: Turning Strangers Into Friends and Friends Into Customers by Seth Godin
Who? Every marketer, product person, and manager. When? Now. Why? This is one of the best marketing books I have ever read. Best Quote Marketing by interrupting people isn’t cost-effective…
How much money can you make blogging?
A lot and none. I've been blogging since early 2007 and have made money and gotten recognition from it, but not in the way that most aspirants think of it.…
Must use social media tools to grow your online business
By this time, the question of whether or not you should be using social media to grow your online business has been answered definitively, and it was a yes. The…