Inbound & Agile Insights
Ideas for better marketing decisions.
Articles about execution, measurement, audiences, and the business outcomes that connect them.
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The Real Reason ‘No One Wants to Work Anymore’: Misaligning Employee Expectations & Reality
Are you struggling to find the employees you need? Like me, do you constantly hear from executives that “no one…
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Create Your Dream Job: How to Write Your Own Job Description
Are you looking to create the ideal job that aligns with your strengths, interests, and abilities? Writing your own job…
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Book Review: The End of Average by Todd Rose
Introduction Imagine being an American military pilot in the 1950s, seated in the cockpit of a sleek, jet-powered plane. Every…
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Book Review: Profit First by Mike Michalowicz
Some that read this know that I read a lot of books, almost 150 last year and a little over…
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Personality tests do a terrible job telling us much about ourselves.
Business is drunk on personality testing. You take Myers-Briggs and find out you’re an INFP or some such nonsense. You…
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Human beings are hardwired for threat detection, but our businesses do not have to suffer for it.
Human beings are hardwired for threat detection. Some more so than others. And, some have whatever genetic level of anxiety…
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What I Learned Guesting in 44 Mastermind Groups This Year
I joined a mastermind network earlier this year and began guesting in meetings outside of my market in May. With…
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The best books I read in 2022
Note: These are the best books I read, not the best books that I read that came out in 2022.…
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This is a light bulb.
Light bulbs are amazing. Because of light bulbs, you can work, read, play, and do other things when the sun…
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